One of the busiest and most lucrative times of the year for many business owners is the holiday season. I emphasize many business owners because some business owners believe that no one will buy their products and/or services during that time of year. What?!? Are you kidding me? Honestly, there's more than enough opportunities to generate sales than to think that no one ... Keep Reading »
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LinkedIn – The Small Business Owner’s Gold Mine
Gone are the days where LinkedIn was the social network exclusively for corporate professionals to showcase their skills. It’s quickly becoming the place where businesses – big and small, share content, connect with key decision makers and grow their network. Actually, LinkedIn has had an article publishing feature for quite some time. But the various ways content can be ... Keep Reading »
What Every Small Business Owner Should Have
There’s no shortage of bright, shiny objects coming into the market daily that you “must have” if you want to grow your small business. On top of that, there’s your daily business to do list. Plus, you have a personal life, right?! It can all be a bit daunting if you haven’t clearly defined what success looks like for you and more importantly, what your clients want from ... Keep Reading »
5 Pricing Mistakes To Avoid
New and seasoned business owners, alike have wondered at one time or another, what to charge for their products/services. The dialogue probably went a little something like this, “If I charge more I’ll lose business. And, if I lose business, I won’t make any money and if I don’t make any money, I won’t be able to pay my bills, and if I’m not able to pay my bills, I’ll have to ... Keep Reading »
How To Generate More Leads For Your Business
According to statistics, more than 89% of non employer (solopreneurs) entities make less than 6 figures each year. That’s pretty alarming considering that 65% of those businesses generate less than $25k a year. If so few small businesses are generating 6 figures in revenue, what does that mean for profits? ... Keep Reading »