In a recent conversation with a business owner I asked if she’d implemented the strategy we discussed. To my surprise, she said “no, because I am not ready organization wise to service the clients if they come. I am challenged with stabilizing the work I am doing for my current clients and implementing tools and processes that assist with the flow of work.”
The challenge some business owners face is a lack of clients and work but that wasn’t the case for this business owner. She was the challenge. She was the income barrier. Because she didn’t have the proper systems in place her business growth was stagnant. If she wanted to make more money at this point, the only option would be to increase the fees that her existing clients were paying.
According to the Small Business Administration, one of the top reasons small businesses fail is related to business owners who can’t get out of their own way. If you want your bank account to grow (and I mean really grow!), you must implement systems that allow you to focus on the activities that move you closer to expanding and growing the bottom line. In other words, you want to focus on those activities that keep your profits in the black – making money!
The most common reason systems don’t work is that they aren’t being used at all or they aren’t being used consistently. Systems do what we can’t do and they support us in serving current and potential clients. In addition to that, they eliminate overwhelm and frustration while saving you time and making you more money.
If you have systems in your business that you’re paying for but not using then that’s a money leak. In this case, not only are you blocking your income by not implementing systems to leverage your growth, you’re also mismanaging the income you’re generating.
Here’s the deal, 1) don’t waste the money you’re making and 2) implement systems so you continue to grow your business. Class dismissed.