Recently I asked the business owners in The Real Profit Club if their goal was to add 100 leads to their email list within 30 days without spending money on ads, how would they do it. The majority of them stated that they would create a freebie of some sort.
While I think that’s a great place to start, what if you already have a freebie and you’re marketing it consistently? Yes, you can definitely share it on your Facebook page, Facebook groups and your personal profile but we all know that the algorithm changes like the weather in Texas so that may not be the best strategy.
Keep reading, I’ll tell you how I added hundreds of people to my list within a very short period of time when I started my business.
I can remember my first 20 email subscribers – they were all friends and family that supported me even if they didn’t understand my goals and dreams. I can also remember the very strategies I used to grow my email list and attract leads who were my ideal client long before Facebook ads.
Listen, I love my family and friends but I didn’t want to spend every holiday hiding from them because they wanted to pick my brain. Nope, I’m here for the turkey, dressing and sweet potato pie not a strategy session. (smiling)
Whether you’re starting out or you’ve been in business for several years the strategies below can dramatically increase your email list without spending thousands of dollars on Facebook ads.
- Find podcasts and/or radio shows where you can speak and get in front of your ideal client. Offer a free gift so the audience can get on your email list and continue learning from you.
- Find experts in your industry that you can interview and share with your community. Ask the guests to promote the interview to their audience.
- Offer a freebie on your website as well as all marketing materials. Gone are the days where you can simply put “join my mailing list” on your website. People want something in exchange for giving you their email address.
What ways have you grown your email list without spending thousands of dollars on ads?
If you’d like to accelerate your revenue, increase your profits and grow your business, I can help. Book your complimentary Make More Profit strategy session HERE so we can look at the next and best strategies and action steps to grow your business and keep your profits in the black.